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Marketing Monday Feature

Mahi De Silva from Amplify.ai

Mahi de Silva is the Co-Founder and CEO of Amplify.ai, the platform which enables brands to leverage AI to automate marketing engagement and extend them into conversations that are immersive and persistent – with tools to measure, optimize and manage the full lifecycle of a brand experience.

Mahi has been long been an influencer in how companies leverage technologies to measure, optimize and manage the full life-cycle of a brand experience.

Check out the interview

Growth Blog & Guides

Marketing
Working Around the Effects of COVID 19 & Marketing
by admin • April 22, 2020
Facebook
13 Must-Watch Facebook Ads Techniques To Scale Profits
by admin • August 4, 2019
Growth Hacking
Running an In-Depth Marketing Audit for Your Company
by admin • July 14, 2019
Facebook Instagram
Building Your Instagram Profile for the Future
by admin • March 22, 2019
Conversions Quick Guides
43 landing page optimization tactics learned from over a decade of CRO
by admin • December 18, 2018
Ads Facebook
How To Get A 5X ROI On Your Facebook Ads
by admin • November 6, 2018

Growth Virality is an open community for marketers & founders. We help clear "information overload" together through no-fluff strategies to help you truly scale your business. Get advice that matters.

Understanding Your Full Growth Funnel

Acquisition

Increase Customer Acquisition

Acquiring new customers means understanding what makes your customers tick. A successful company should have a continuous flow with prospects and be careful for not wasting money in the wrong channels

Optimize Your Marketing Campaigns
Increase your traffic and generate leads
Gain traction for your product/service
Turn followers into real customers
Discover new customer acquisition channels

Activation

Optimize Customer Activation

Acquiring new customers means understanding what makes your customers tick. A successful company should have a continuous flow with prospects and be careful for not wasting money in the wrong channels

Optimize your onboarding process
Building Customer Personas
Automate your onboarding communication
Analyzing & Eliminating Activation Bottlenecks

Retention

Improve Customer Retention

Acquisition and activation mean nothing if people don’t stick to your product or service. This is one of the most vital factors if you want to achieve sustainable growth. Retention is the essence of growth hacking.

Accurate retention analysis
Advanced re-marketing for pulling users back
Optimize newsletter & engaging communication
Connecting Social Media Signals

Revenue

Generate More Revenue

People who pay for using your product or service are those that put the real fuel to your company.

Increase your payable customer base
Maximize your free trial and freemium conversions
Engage your customers and decrease churn
Segment Out Your Customer Base

Referrals

Boost Referrals

Once people love your product, you need to start to optimize viral growth mechanisms and boost your growth engine. Viral growth is absolutely essential for achieving any significant scale in a B2C or B2B company.

Launch successful referral programs
Build Virality Into Your Sign Up Process
Expand & Optimize Your Viral Channels

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