Social media content management and planning is an additional daunting task besides others in your business chores. To help you with your problem, plenty of social media calendar tools are available in the market that efficiently manage and schedule your posts in one place.
With stiff competition in the social media management space, choosing the most suitable social network calendar tool that suits your needs and budget can be confusing.
In this article, I have listed the ten best social media calendars which help organize and schedule your content efficiently, saving you time, resources, and effort.
Best Social Media Calendar Tools
|Tools||Top Features||Pricing||G2 Ratings||Best For||Top Clients|
|Asana||Social post planning, post scheduling, engagement analysis, workflow building,||Starts at $10.99/mo||4.3 stars||Businesses, enterprises,||Razorpay, Yubi, Wipro, The Times Group|
|Social Bee||Social media post scheduling, community management, post publishing, caption generation, post customization||Starts at $24/mo||4.8 stars||Small, medium, and enterprise-level businesses, social media managers||Marriott, D-Link, FBA Masterclass, Drive Yello, Clean Vision Corp|
|Sprout Social||Social post scheduling, content publishing, conversion management, social data measurement||Starts at $249/mo||4.4. stars||Small, medium, and enterprise-level businesses||Yale, Columbia, Zendesk, SoFi, Unicef|
|Planable||Social media post scheduling, content creation, post publishing||Starts free||4.6 stars||Agencies, enterprises||Socialfly, Rakuten Viber, Arla, Olympus, Fat Media|
|Monday.com||Social media management, content scheduling, project planning||Starts free||4.7 stars||Startups, SMBs, enterprises, non-profit organizations||Canva, CocaCola, Hulu, Oxy, Glossier|
|Trello||Social media automation, post designing, app integrations, team collaborations||Starts free||4.4 stars||Remote teams, marketing businesses, engineering firms, startups||Visa, Coinbase, John Deere, Zoom, Grand Hyatt|
|Social Pilot||Bulk post scheduling, content publishing, team management, client management||Starts at $25.50/mo||4.5 stars||Small businesses, marketing agencies, multi-location brands, white label services, enterprises||50 Pound Social, Gartner, Workwave, Hughes Media, Kansas State University|
|Hootsuite||Post publishing and scheduling, activity monitoring, content advertising, performance analysis, caption generation||Starts at $23.36/mo||4.1 stars||SMBs, government organizations, hospitals, banking institutions||Domino’s, Ikea, The University of Chicago, Roche|
|CoSchedule||Social media management, campaign planning, progress sharing||Starts free||4.4 stars||Hospitality businesses, agencies, financial institutions, hospitals, technology firms, education institutions||Forbes, Yamaha, Unicef, Walgreens, Vericast, P&G|
|Loomly||Social post scheduling, content generation, asset management, team management||Starts at $26/mo||4.6 stars||Remote teams, agencies, freelancers, marketing teams, publicly traded companies, local businesses||L’Oreal Paris, LVMH, Henkel, BBDO, Porsche, BMW|
Top 10 Social Media Calendar Tools To Escalate Your Business Growth
Here is a list of the top 10 social media planners that enhance your brand growth:
Pricing: Offers a free plan for startups. The paid plan starts at $10.99 and goes up to $24.99.
Asana is one the leading social media calendar tools that effectively manage all your social media tasks and filters them in a list layout. The team management tool allows you to track your project deadlines, plan your posts, and visualize your work in a shared team calendar.
The tool is trusted by leading companies, including Deloitte, Danone, NASA, Spotify, and The New York Times. Additionally, Asana integrates with top productivity tools, including Splunk, Okta, Slack, Clockwise, Vimeo, InVision, and Threads.
Asana is compatible with all devices and operating systems, including iOS and Android. It allows you to create transparency in your social media tasks with features like project conversations, messaging, data security, and team conversations.
2- Social Bee
Pricing: Offers a 14-day free trial. The paid plans start at $24 and go up to $82 per month when billed annually.
Social Bee is one of the top social media management tools which allows you to plan, schedule, and share content across different social media platforms to maximize your company’s performance. The tools offer to effectively personalize scheduling your post for each social media platform for days, weeks, and months.
The tool integrates with leading social media platforms, including Facebook, Instagram, TikTok, Twitter, LinkedIn, Google Business, and YouTube. Additionally, Social Bee uses AI technology to create engaging posts and captions for different social media platforms aligning with your brand’s tone and style.
Pricing: Offers a 30-day free trial. The paid plan starts at $249 and goes up to $499 per month.
Sprout Social is one of the leading social media calendar tools that import and schedule your brand’s social media posts across different platforms, including Twitter, Pinterest, Instagram, YouTube, LinkedIn, TikTok, Facebook, and Whatsapp, at optimum times. It helps save your time spent by queuing up multiple posts in advance.
Besides post-scheduling, Social Bee offers various social media management tools, including content creation, asset library, URL tracking, campaign planner, and message tagging to optimize and enhance your brand’s online presence.
The tool best suits various businesses, including enterprises, SMBs, and industries like travel, hospitality, computer, retail, and education.
Pricing: You can begin with a free plan. The paid plan starts at $11.
Planable is one of the best social media calendar platforms, which organizes and manages all your social media posts, including seasonal and evergreen, with flexible publishing options. It manages all your social media platforms, including Twitter, Facebook, Instagram, Google Business, TikTok, and Pinterest, by giving you the option to access content by all the team members.
The tool allows you to view your content calendar in various modes, including feed, calendar, grid, and list views. You can also store your media with Planable without worrying about the storage issue. In addition to this, it provides 24×7 customer support, encrypted security, version history, and real-time notifications.
Pricing: Offers a free plan for individuals. The paid plans start at $24 and go up to $48 per month when billed annually. It also provides a customizable plan for enterprises.
Monday.com is a leading automation tool that streamlines all your social media content in one place. It allows your entire social media team to free up their time by automating your social post publishing with an easily viewable task list.
The platform is compatible with various marketing tools, including HubSpot, Google Ads, Facebook Ads, Canva, and Supermetrics, to provide the best advertising experience. Besides scheduling your social media content, Monday.com offers various features like event management, content designing, campaign tracking, and digital asset management.
Pricing: You can begin with a free plan. The paid plans start at $5 per month when billed annually and go up to $17.50.
Trello is one of the top social media calendar tools which automates your social post creation, editing, production, and publishing for various content distribution platforms. With Trello’s Butler feature, you simply need to update the rules of your content with a trigger to automate all your social media workflows.
Trusted by leading companies like CoinbaseJohn Deere, Zoom, Grand Hyatt, and Google, Trello creates a visually appealing content calendar to keep all your content collected in one place. The calendar and team’s workspace can be monitored with different views, including timeline, calendar, table, map, and dashboard views.
To enhance your social media marketing efforts, Trello integrates with different tools, including Twitter, Mailchimp, Evernote, Litmus, Zoho CRM, Bynder, and Wistia. It also has numerous design templates to create content for different platforms.
Pricing: Starts at $25.50 and goes up to $170 per month when billed annually.
Social Pilot is one of the top social media planners, which allows you to plan, schedule, and publish all your social media content from one place with a monthly, weekly, and day view. It offers solutions for all the leading social media platforms, including Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, Google Business, and TikTok.
The tool also allows you to reschedule and reshare your social media posts with their editorial calendar, which also offers to edit and post multiple content pieces at once. It gives you the option to filter your calendar tasks at the account or group level.
Additionally, they offer numerous templates to create different social media posts for various sectors, including real estate, restaurant, dentist, and handyman.
Pricing: Comes with a free 30-day trial. The paid plans start at $23.36 and go up to $750.18.
Hootsuite is one of the top content calendar platforms that creates, schedules, and publishes content for all the major social media platforms, including Instagram, Facebook, Twitter, LinkedIn, and TikTok. Their team of experts suggests the best time to post your content in order to drive the highest engagement.
To save your productivity hours, Hootsuite allows you to plan and schedule hundreds of social media posts as per the audience’s needs. They also use an AI-based tool, OwlyWriter AI, to create instant and winning captions for your social media handles.
Besides managing your social media calendar, Hootsuite offers various social media services, including Grammarly spell check, content ideas generation, hashtag suggestions, content discovery, and easy collaborations.
Pricing: You can begin for free. The paid plans start at $29 per month when billed annually.
CoSchedule is one of the top social media management tools which takes control of your content and manages all your projects, tasks, and social messages under one dashboard.
It effectively creates, schedules, and publishes social advertisements to promote your brand among the target audience at the right time. It allows you to set repeated tasks and events so you don’t miss essential content deadlines.
The tool allows you to collaborate with your team in real time. You can participate in discussions and invite your entire team to put inputs into your social media strategy, saving you time coordinating with every member.
Pricing: Offers a 15-day free trial. The paid plans start at $26 and go up to $269 per month when billed annually.
Loomly is one of the top social media calendar tools which allows you to plan all your social media content seamlessly across various platforms, including Facebook, Twitter, Instagram, YouTube, Google Business, and Pinterest. Besides automated publishing, it allows you to manually publish content for social media by setting up reminders.
In addition to auto-publishing your social media content, Loomly offers a complete social media management service by suggesting innovative ideas for your next social media posts based on trending topics, storing all your digital assets in one place, creating engaging posts for different channels, and generating post previews of your work before publishing.
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1- What is a social media calendar tool?
A social media calendar tool is a marketing automation software that creates a scheduled plan to auto-post content on your social media handles, including Instagram, Twitter, Facebook, and TikTok. It lets you organize your content publishing and distribution efforts with a single dashboard. Additionally, you can collaborate with your team members to create, plan, and publish your social media posts.
2- Why is a social media planner important?
Here are the top advantages of a social media calendar tool:
- Improves your brand’s workflow and productivity.
- Saves the time, resources, and effort spent manually creating and publishing social media content.
- Helps plan social content for days, weeks, and months.
- Executes social campaigns for your different social profiles effectively.
- Improves the consistency of your social media posts.
- Helps you analyze your social media performance.
3- How to choose the right social media organizer?
Here are the steps to choose the right social media planners:
- Check the list of automation features offered by the social media management tool.
- Evaluate whether the selected social media calendar tool caters its services to your business size and industry.
- Ensure the tool has integrations with all the essential social media platforms. Also, check the number of social profiles which can be added to a tool to automate the process.
- Test multiple tools before you invest in them to check which one aligns with your social media strategy better.
- Ensure that the selected social media organizer’s pricing fits your budget.
- Consider how many social media team members can collaborate and get access to the tools.
- Check which of the add-on features these tools offer.
- Assess carefully how these social media planning tools will help enhance your company’s productivity and performance.
Managing social media content across different platforms requires extra effort, resources, and time. Hence, it becomes essential to adopt automation in your existing social media strategy to improve the efficiency and effectiveness of your brand’s digital presence.
While numerous social media management tools are available in the market, this article lists the top ones which help in scheduling your brand’s social content without letting you miss the deadlines. Implement any of the above-listed tools to create, plan, schedule, and publish different types of content in order to improve your team’s productivity and keep up with the ongoing social media trends.