
Directive
Cisco, Sumo Logic, Sendoso, Betterment, New relic, etc.
Directory reviewer on recordby Jonathan Saeidian
What this record covers
On record
- Included in the Growth Virality directory; certificate issued
- Peer reviewer named and confirmed by the publisher
- Certificate listed on the public registry
Not yet published or rechecked
- Pricing, team size, and clients come from the agency's original listing and may have changed
- Individual review notes are not published yet

What this agency offers
Directive centers its B2B work on search and paid media, with customer acquisition as the commercial goal. Its services form a specialized demand program.
What they specialize in
B2B search and paid media are organized around customer acquisition and pipeline, so lead quality matters more than click volume.
Who they're best for
A B2B company with defined accounts or buyer roles, reliable CRM stages, and a sales team able to report which inquiries become opportunities.
What to ask before hiring
A useful comparison for a B2B team that needs search activity tied to pipeline. Ask how it defines qualified demand and connects platform results to CRM outcomes.
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