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Top 15 Email Marketing AI Tools in 2023

Automation and artificial intelligence complement each other like pasta and cheese. AI-powered marketing tools create optimized ad content on their own by learning from previous ad data and market patterns. Numerous marketing tools that help marketers create original and creative ad content have emerged as a result of advances in creative AI.

The goal of these AI-powered automated marketing tools is to find the appropriate crowd and entice them to hit the advertisement. To increase organic traffic, they run more savvy and individualized marketing strategies.

Why You Need AI Marketing Tools

AI marketing tools assist marketers in locating prospective clients and connecting with them at the precise moment when they are most receptive to your marketing message. Personalization: Using information gathered from a customer’s past purchases, AI technology will build a picture of the consumer.


With the assistance of VBOUT‘s marketing automation platform, company owners and marketing experts can easily and intelligently centralize and automate their tasks using a variety of tools and features. The platform includes visual automation creator, drag-and-drop landing sites and forms, social media management tools, and email marketing tools. Comprehensive native analytics and user monitoring are offered, giving advertisers a complete picture of their contacts’ interaction with and response to their campaigns. With the help of VBOUT, agencies and partners can create custom plans with their own markup, handle shared assets from a single account, and white label the solution.

The following characteristics set VBOUT apart from the competition:

Key Features

  • Strong and flexible marketing strategy.
  • Compared to other complete stack solutions, this interface is simple.
  • Regardless of the strategy, devoted, individual assistance.
  • Affordable.

Price: Starting From: $100.00 /month


AiTrillion is a SaaS-based, all-in-one marketing tool for eCommerce merchants that supports artificial intelligence. The complete company, from lead creation to drip nurturing and segmenting to monitoring transactions, can be automated using this tool.

Key Features:

  • Re-engage visitors with chatbots to address any complaints to the sale, web push alerts to deliver a discount code, and emails to inform consumers of things they have left in their shopping cart.

Cross-channel abandoned cart warnings will frighten away potential consumers and turn them into loyal ones.

  • Push Notifications offer a quick method to turn one-time site users into consistent subscribers.
  • Subscribers are arranged in an orderly fashion as Complete Accounts with #segments and activity history.

Price: Starting From: $1 /month


Levitate is a marketing software platform that aims to help small companies thrive by rediscovering the lost art of communication. Levitate, founded in 2017 by ShareFile creator Jesse Lipson, assists small companies in doing what they do best: building connections. 

Their solution enables companies to send personal letters on a large scale, communicate with clients via text, plan appointments, recall important facts about their contacts, create alerts to reach out, and achieve your company’s goals in a customized manner.

Key Features:

  • Email marketing that feels individualized 
  • Appointment arranging via text message
  • Dedicated business mentor
  • Content calendar
  • Tagging analytics and statistics for ready-made and custom material
  • Automations for the content schedule
  • Works with your existing email provider
  • Compatible with your current email service
  • Analytics and reporting
  • Automations

Price: Starting From: $99 /month


TargetBay simplifies eCommerce marketing by providing access to customization tools at a low cost. TargetBay extension provides four easy eCommerce products packaged in a single platform with the goal of increasing the income of your eCommerce shop through customized marketing and suggestion. 

The fundamental power of the TargetBay extension is its ability to better map user navigation to your target population. Make intelligent customer segments and marketing messages based on thorough analysis of customer preferences to showcase the right message to consumers at the right moment for increased interaction and conversions.

Key advantages of using TargetBay 

  • Feedback gathering can be automatic by sending emails and popups to customers, and customers can submit evaluations via email without leaving their inbox.
  • Users can monitor all customer reviews to remove false and spam reviews, as well as remark on reviews to initiate one-on-one discussions with customers.
  • Cart abandonment, site abandonment, email list signups, cross-selling, upselling, feedback gathering, and other events can all cause custom popups.
  • Bundle deals can be made and used to cross-sell extra goods based on the item in the basket.
  • Customers can be segmented based on their purchasing habits and tailored, customized communications can be sent to them based on their behavior and preferences.

Price: Starting From: $199 /month


Folderly is an AI Email Solution Tool that can help you improve your email efficiency. Identify, resolve, and avoid email deliverability issues to guarantee that your emails reach the Inbox area. Over 51% of all work communications never make it to the inbox. Losing emails to spam folders results in financial problems and lost connection chances.

Key Features


  • Domain Reputation
  • Campaign Performance
  • Blacklist and Whitelist
  • Brand Reputation


  • Policy Compliance
  • IP Address
  • Domains


  • Open Rate
  • Placement
  • Alerts

Platform Data

  • Dashboard
  • Performance
  • Analytics

Platform Basics

  • Deliverability Testing
  • Spam Filter Testing

Price: Based on consultation


PropFuel is a SaaS tool that assists organizations in transforming public messages into dialogues. These discussions capture the Member’s Voice, identify specific requirements, and streamline one-on-one interaction. They assist organizations in converting broadcast messages into dialogues.

PropFuel links to your existing systems with simplicity (really!) to use the data you already have as a trigger for interaction. When Propfuel campaign data is received, it can be written back into your systems (such as the AMS and marketing automation system), providing meaning for why your users act the way they do.

Key Features

  • Customizable Reports
  • Customer Experience Management
  • Customizable Templates
  • Customer History
  • Event-Triggered Actions
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Drag & Drop
  • Email Management
  • Engagement Tracking

Price: Based on consultation


The most cutting-edge front end on the market is Ongage. a vendor-neutral email marketing tool that links you quickly to more than 40 of the top on-premise email solutions and email distribution companies in the world to improve email deliverability and boost Revenue.

We turn SMTP relays and on-premises solutions into fully functional email service providers with campaign management features and a rapidly expanding feature set, such as list management, personalized and dynamic content, multi-view in-depth analytics, triggered emails and drip automation, A/B/C/D/E testing tools, email designer, advanced segmentation tools, and much more.

Key Features

  • Plug-and-Play Connectivity to Email Delivery Provider

Connectivity to online and local email distribution services is quick and simple. Start working immediately! connects to SendGrid, Dyn, PowerMTA,, and other services.

  • Segment Manager

When you segment your target list, your email ads will perform better. Research indicates that letters that are prompt and pertinent can increase response rates by up to 355%. In order to give your subscribers material that is actually interesting to them, create segments based on their requirements. Profile information, geolocation, internet behavior, past purchases, and other factors can all be used for segmentation.

Price: Starting from $399/per month 


Smaily is a purposefully straightforward email marketing tool for creating marketing automation processes, delivering newsletters, and enhancing your company’s marketing effectiveness while saving time and money.

Smaily has sufficient choices to meet the bulk of business requirements. Smaily offers a comprehensive range of services, including assistance with campaign setup, complete content and design services, integrations, advice on the most effective customer targeting, and assistance with campaign data.

Smaily, a market leader in Estonia, is the only business in the Northern and Baltic area to provide such services at a reasonable cost.

Smaily currently has over 10,000 profiles, transmits over 100 million emails each month, and has over 1000 paying users worldwide.

Key features

  • Drag and drop templates
  • Mobile responsive layouts
  • Free template designs
  • Jinja templating engine for personalisation and customisation
  • Emoji support in subject and templates
  • Landing pages
  • Unlimited lists and segments
  • A / B testing
  • Comprehensive statistics
  • Unlimited merge fields
  • Attachment support
  • Multivariate testing
  • Full API capabilities
  • Google Analytics UTM tags integration
  • Marketing automation workflows
  • Transactional emails


Mailreach is an email warm-up tool to help businesses improve the result of their cold email campaigns and get them out of the spam folder. The service is used to take control of your email account and send emails to a pool of other users in their network.

When these cold email campaigns or emails reach a Mailreach controlled account (recipient) they will automatically be marked not as spam. Mailreach generates basic engagements such as these in order to try and create a positive impact on your reputation and deliverability.

Our take is that Mailreach may be an effective option for initial stage warmup for new senders. Keep in mind that the rule based engagements may not generate the impact you expect. Also the lack of reputation boosting features means the service may not be much help as you move beyond the warmup stage.

Key Features

  • Compatible with any inbox 
  • Get started in two minutes 
  • Automated and easy to use
  • Network of 15,000 plus real inboxes
  • Multiple providers warm up
  • Positive engagement 
  • Realistic and Positive conversation

Price: Starting from $25/ month


A cloud-based customer relationship management (CRM) tool called Salesmate serves small and medium companies in a variety of sectors. Contact management, sales pipeline management, email marketing, internal messaging and phone interaction, and email marketing are important functions.

Users can upload contacts from Google, mobile devices, and Excel files using Salesmate’s contact management feature, which stores them in a central database. Users have the option of giving their sales reps access to connections and prospects. Users can view, arrange, rank, and manage the creation of follow-up tasks for different phases of a transaction using the pipeline view of the solution.

AWeber, Mad Mimi, Microsoft Calendar, and other third-party programs are just a few of the integrations that Salesmate supports. Additionally, it provides iOS and Android mobile applications that let customers virtually handle their company activities.

Key Features

  • Create reliable data repository
  • Filters/Segmentation/search
  • Auto profile enrichment
  • Auto assignments
  • Sales activity tracking
  • Bulk actions

Price: Start from $12/month


B2B companies and online publishers use FeedOtter to build email newsletters and send Marketo, Pardot, and Eloqua automated blog emails. Time was saved, errors were reduced, and website traffic increased. With FeedOtter, you can notify your blog’s readers whenever new content is posted and automatically send scheduled digest emails. With our flawless integrations, all emails are sent from your Marketo, Pardot, or Eloqua account. If there is no new content available, the intelligent content analysis skips sending on its own. The transmission routines supported by adaptive scheduling include hourly, daily, weekly, monthly, every other, and business day. One email can contain multiple RSS and data feeds. 

Depending on user preferences, conditionally show/hide content (integration dependent). Do you send a regular email newsletter on a daily, weekly, or other basis? Are your team members copying and pasting text from websites into your newsletters? Your workflow will be revolutionized by FeedOtter.

Key Features

  • Customer Data Platform (CDP)
  • Account-Based Marketing.
  • Email Marketing.
  • Content Marketing.
  • Event Management.
  • Demand Generation.
  • Conversion Rate Optimization.
  • Digital Analytics.

Price: Start from $79/month


An multichannel marketing management tool designed for eCommerce is called Omnisend. With email marketing as its foundation, developing successful email programs is simpler than ever.

You can customize your message with client information, campaign interaction, and purchasing behavior using Omnisend‘s marketing automation.

You can combine multiple platforms into one automation process using Omnisend, including email, SMS, push alerts, Facebook Messenger, WhatsApp, and more. Additionally, you can connect your groups with retargeting advertising on Facebook and Google. Omnichannel marketing is simple to do with Omnisend.

Key features

  • Email Automation
  • Segmentation
  • Browse Abandonment Emails
  • Product Abandonment Emails
  • Abandoned Cart Emails
  • Pop Ups
  • Order Confirmation Emails
  • Order Follow-up Emails
  • Automation Workflows Emails
  • SMS Campaigns
  • Welcome Emails
  • Signup Forms
  • Advanced Customization
  • Customer Reactivation Emails
  • Custom Workflows
  • Birthday Emails
  • Email Campaigns

Price: Start from $16/month

Atomic Email  Studio

Atomic Email Studio was developed to satisfy every prerequisite for effective online marketing. It provides one of the most cutting-edge tools for managing newsletters. It will greatly boost the quality of your campaign and assist you in focusing on the demographic you are interested in.

You can simply arrange your email campaigns using the broad range of features provided by creating high-quality mailing lists and sending bulletins to interested audiences with opt-in/opt-out choices. As a result, you will have complete authority over the entire procedure.

Additionally, Atomic Email Studio makes it simple to utilize our web services like Atomic Email Tracker, Atomic Survey, List Manager, and Verifier. It has never been so simple to obtain and use data.

With our ground-breaking product, you only need to run one application to get everything set up and ready to launch your marketing campaigns right away!

Key Features

  • A full range of email marketing requirements;
  • Every instrument is always accessible
  • There are no-cost email barrage designs available
  • internet services are easily accessible
  • attractive price of $199 for ten email marketing components
  • With any queries you may have, highly qualified help is available.

Price: Start from $206.1/month


Referrizer has lead and client management features that let marketers send and receive email and text messages, record phone conversations, and use the unified interface to organize data by channel and date. Data import, landing sites, SMS autoresponders, SMS campaigns, contact monitoring, website widgets, and other features are among the features. In order to improve their online image, marketing pros can also ask enrolled consumers for comments and evaluations.

Referrizer allows for the merging of many different third-party programs, including those from Google, Zapier, QuickBooks, CallRail, WordPress, MindBody, Mariana Tek, Wix Fitness, Club OS, and others. Both a free edition and monthly/yearly memberships are available. Telephone, email, Questions, and other internet tools are used to provide support.

Utilize Referrizer to strengthen your local company, attract more customers, increase recommendations, and increase customer engagement. Join forces with small-town entrepreneurs and learn about a ton of premium applications and pre-built interfaces to increase outcomes even further.

Key Features

  • Auto-Responders
  • Lead Capture
  • Campaign Management
  • Interaction Tracking
  • For Small Businesses
  • Contact Database
  • Email Campaign Management
  • Contact Management

Price: Start from $299/month


For companies in the healthcare, insurance, or home service sectors, Phonexa is an all-in-one marketing solution that simplifies contact monitoring, lead management, ROI tracking, email marketing, and accounting. ACD, call logging, real-time monitoring, A/B testing, predictive metrics, Website tracing, and call attribution are among the features.

Managers can track inbound marketing calls in real time using the application’s call logic feature, which also provides caller information based on behavior, demographics, rewards, and dialed numbers. Advertisers can prepare mailing lists of the intended population and build campaigns using preset custom templates with Phonexa‘s E-Delivery platform. Marketers can analyze calls, campaigns, or IVR structures to learn more about divisions, ads, and phrases that work well.

With the aid of custom filters, marketers can create, qualify, monitor, disseminate, and cultivate leads using tools from Phonexa’s contact management system, LMS SYNC. Finance teams can manage payables and receivables, automate invoices, document total sales and expenditures, monitor cash movements, and set up payment options for customers using Books360, its bookkeeping tool.

Key Features

  • Data Import/Export
  • Customizable Reports
  • Campaign Analytics
  • Campaign Tracking
  • Channel Management
  • Data Extraction
  • Contact Management
  • Drip Campaigns
  • Customizable Fields
  • Dashboard
  • Conversion Rate Optimization
  • Contact Database
  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Surveys
  • Campaign Management

Price: Start from $14.99/month

Final Words

We are clearly only at the beginning of this AI technology transformation given the many advantages that AI algorithms can offer, including scaling, reach, productivity, cost savings, decision-making, analytic power, improved user experience, and more. More exciting tools are available to marketers than ever before, enabling even the smallest startup to fight for worldwide success alongside the most well-known brands.

Be open-minded, give the above tools a try, and they might wind up being your best companion for subsequent marketing campaigns. Many of the tools mentioned above have freemium versions accessible.

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Picture of Magba Esther
Magba Esther