
Average Lead Score
The Average Lead Score is used to measure the quality of both marketing and sales

The Average Lead Score is used to measure the quality of both marketing and sales

Average Time on Page is the time duration a viewer spends on your page.

The Bounce Rate measures the number of site visitors that arrive at the website and

Brand awareness is vital to the realization in the marketplace. When consumers are not familiar

The Click Through Rate (CTR) is simply the percentage of impressions, which are the outcomes


The Cost per Action (CPA) metric is the total money spent on driving conversions. These

Customer Acquisition Cost (CAC) is the metric that every business should have.

When marketing team aims to measure the rate at which the organization loses the customers

Most sales and marketing take advantage of Customer Lifetime Value to examine the amount of

Customer Share by Category is the metric that determines the total amount of customers that

Dormancy Rate is the metric if the number of customers that are not using your

The End Action Rate is a metric used to measure the effectiveness of the marketing

Most digital marketers use the External Website Links in improving the website ranking along with

The fashion a first time visitor engages with the website is very far different from

Funnel Conversion Rate is the metric of the rate wherein the leads move through the

Goal Completion Rate Metrics and KPIs calculate the percentage of users who finish a particular

Incremental sales are added sales activities led from an efficiently performed marketing campaign.

The Keyword Ranking Performance is a digital marketing metric that measures the keyword rankings to

The Lead Conversion Rate is utilized to help the marketing team acquire insights on how

Lifetime Value with Customer Acquisition Cost is an essential metric for monitoring the operations of

Marketing Originated Customers is the direct total share of your customers from your marketing efforts.

When the marketing team wants to measure both customer satisfaction and loyalty, Net Promoter Score

From time to time, new leads may be added to the system during a particular

From time to time, new leads may be added to the system during a particular

Using the Online Conversions Metric, the marketers can examine how well does their online audience

Pageviews per Session is the metric of the total amount of pages a user views

Pageviews per Session is the metric of the total amount of pages a user views

Referrals are essential to marketing efforts that is why the team must learn on how

Response Rate is the total value of clients who respond to the communication efforts of

The returning visitor metric is the percentage of visits from people who have visited your

The Total Visits metric is used to give the marketing team significant insights about the

Unique visitors metric is the number of unique individuals who visit your website.

A metric used to measure the site visitors ratio on a single, particular page on

As the name tells, web traffic sources are the source, which is sending your website

The Website Traffic Lead Ratio helps the marketing team on measuring how many of the
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